Culture in Motion: How Shindig Brings Us Back to What Matters Most

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At United Planners, culture isn’t something we hang on the wall — it’s something we live and feel every day.

In this heartfelt look at our semi-annual Shindig, President & CEO Michael Baker shares how coming together in person helps us reconnect, recharge, and rediscover why we love what we do.

After years or remote and hybrid work, Shindig was born from a simple idea: bring everyone together — some for the very first time — to celebrate our people, our purpose, and the relationships that make United Planners special.

From inspiring speakers to team activities and plenty of laughter, this time together reminds us that culture isn’t a slogan; it’s a rhythm. It’s found in the conversations, the shared energy, and the genuine care we have for each other and the advisors we serve. Here’s to connection, purpose, and carrying that spirit forward all year long